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National Media Council to showcase new posters on UAE civilisation at Zaragoza expo

posted on 28/04/2008: 1895 views



National Media Council (NMC) has produced new posters, featuring UAE civilisation, which will be showcased to millions of visitors at the International Expo Zaragoza 2008 in Spain from mid June - mid September.

Salem Al Ameri, Deputy Director of NMC and Deputy General-Commissioner of the UAE at the Expo said that "we are set to market the UAE tourism in innovative and creative manner to educate those who visit the country about the UAE contributions to environment protection." He expected positive results about participation in this large event in which the UAE's efforts on development of water sources, renewable energy and environment protection fields will be highlighted.

The UAE, which will reveal its efforts in water conservation, environment protection and new avenues for alternative energy, will take part in this event alongside 104 countries.

Photographers, who won the international awards, took photos in different cities to highlight the landmarks of the UAE civilisation, tourism, architecture and environment. These photos were printed in large posters to promote the UAE in the world's largest show. Frederic Forger, who took unparalleled panoramic photos of Emirates Palace and Abu Dhabi beach, is among those photographers.

The huge posters, which were produced by NMC in cooperation with the British Trident Press Ltd. feature reputed landmarks of the UAE known abroad such as Emirates Palace, Bourj Arab, Abu Dhabi Corniche Road, Sheikh Zayed Road in Dubai, and beautiful beaches and parks across the country. The posters also cover all the stages from pre-oil production stage, as well as Sheikh Zayed bin Sultan Al Nahyan Mosque and natural life in the desert.

Work is afoot to set up the UAE pavilion at land area, covering 580 metre square. The Zaragoza expo 2008 is expected to attract 10 million visitors. – Emirates News Agency, WAM

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