posted on 07/10/2012: 541 views
Wild Wadi Water Park, the premium leisure destination that forms part of the Jumeirah Group, has dedicated its popular Thursday Ladies' Nights - to breast cancer awareness this month.
With October being International Breast Cancer Awareness Month, the spotlight is on Pink Caravan and their new Wellness campaign. The aim of the campaign is to raise awareness about breast cancer and educate both men and women on the importance of self-examination. The organisers of the campaign hope to instil the idea that knowledge is the first step towards a cure.
Playing their role in accelerating the campaign's success, the Wild Wadi Water Park has dedicated their Ladies' Nights - every Thursday evening 8pm-12pm which provides a friendly and comfortable environment for women to enjoy the park's attractions in an all female environment - to the cause each Thursday this month.
During each Wellness day a team of professional medical practitioners provide free-of-charge breast cancer screenings. Screenings are being conducted at different corporate locations across the country in October and patients have the chance to be examined by healthcare professionals, with referrals for further treatment if necessary.
Samreen, a Pakistani working in Dubai for the past three years, commented, "A very interesting awareness campaign, which is - at the same time - educational and fun as well. I always had a vague idea about breast cancer, but after being part of the awareness campaign, at least I can say with confidence that I have been screened and I feel safer about the future" The Wellness campaign is designed to coach women, as well as men, to check for lumps in the chest.
The campaign's motto is to be sure, and to be safe! The Turn the UAE Pink campaign is being held in different corporate locations each day, during the month of October, where guests and employees are to be medically examined in a comfortable environment. The Turn the UAE Pink campaign map is also present at Wild Wadi Water Park and raises funds from guests and staff, who have the chance to purchase a magnetic pink ribbon at 50Dh each to be placed on the map, helping to Turn the UAE Pink'. The money that is raised from the map goes towards the Pink Caravan's goal of purchasing a 3D mobile mammography unit. – Emirates News Agency, WAM
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