etisalat has attained a new benchmark in mobile value added services with the launch of International Voice SMS for its UAE customers from yesterday. As part of the new feature, etisalat's UAE customers will now be able to send and receive international voice SMS' to and from etisalat Egypt customers the service will be extended to cover over 26 countries soon. This is an enhancement of the Voice SMS launched for UAE customers within the country in December 2007.
Essa Al-Haddad, Chief Marketing Officer of Etisalat, commented, "Committed to providing our customers with up-to-date services, etisalat is developing synergies between Etisalat's affiliates through the introduction of innovative services and the international voice SMS between etisalat UAE and Egypt is one such example. This service offers our customers an ideal, quick and simple means of communication and is in line with our aims to continue introducing enhanced services that enables them to enjoy a unique communication experience, both locally as well as internationally." - Emirates News Agency, WAM
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